WD-9722 - USA (Maryland) - Website Strategy Consulting Services Using CMS - Deadline August 4,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: WD-9722

Government authority located in Maryland; USA based organization looking for expert vendor for website strategy consulting services using CMS.

[A] Budget: Looking for Proposal

[B] Scope of Service:

(1) Vendor needs to provide website strategy consulting services using content management system to redevelop its website.
- Later phases of this redevelopment project will include content auditing and development, communication and rollout planning, content management and governance consulting, and assistance in selecting a new CMS
- Develop a strategy for the college's public facing website
- Acquire innovative, sustainable CMS technology
- Migrate content, train users, and document customizations
- The college has identified broad goals and re-aligned resources to purchase a new web content management system and redesign the website
- The overall goal of the redevelopment initiative is to improve upon the current website by developing a more sustainable CMS infrastructure and improving the user experience for both site end users and CMS users
- Primary Digital platforms:
- While there are many platforms that make up the student digital experience at agency, the focus of this effort is the public facing website (hereafter, www.ccbcmd.edu or “the website”) and its relationship to the new student intranet
- However, at the same time, the college regards the website as its primary marketing and recruitment tool for engaging prospective students
- Social media integration: relies heavily on social media for marketing and communications through platforms including Facebook, Instagram, YouTube, Twitter, Snapchat and Tik Tok.
- Provide recommendations for how can better share content between its website and social platforms to enhance marketing and recruitment while improving the user experience
- For instance, using open graph to provide a more immersive experience when sharing social links
(2) A pre-proposal meeting will be held on July 22, 2021.
(3) All question must be submitted no later than July 29, 2021.

[C] Eligibility:

- Onshore (USA ONLY);

[D] Work Performance:

Performance of the work will be Offsite.

Expiry Date : Wednesday, 4 August, 2021

Question Answer Deadline : Thursday, 29 July, 2021

Category : Web Design and Development, Marketing and Branding, Social Media, Internet Marketing and SEO

Country : USA

State : Maryland

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